Snap Is Reportedly Working On A Drone
Sanpchat, a name that is synonymous with the social world of disappearing messages, photographs and videos. Snap, the parent company was initially known as Snapchat, but the change in name signals a deviation from just being a social media messaging app. They are repositioning themselves as a modern-day camera company. The introduction of Snapchat spectacles was the first inkling of the company trying new things.
Its new found success with its camera equipped sunglasses has created a new direction for Snapchat. Snap is looking to further cement its place in the camera and video space and is inviting investors to create a stronger brand image.
With a new direction in mind, Snap has been reportedly working on a drone. A drone could enable Snap users to shoot overhead sequences either in the form of videos or photographs, the data collected will be sent back to the company.
As of now, it is not known whether the drone will be publically available or not. Like other tech companies, Snap also experiments with technology, some of which may be released, whereas other experiments are repurposed for other things. For Snap to acquire more visual data from its users in the form of photographs and videos is crucial as it increases interactions between you and the company.
Snapchat is a highly visual communication based platform and the news of the drone is aimed at building an intense engagement amongst users. So far, Snapchat is used more than 18 times a day, along with the exchange of more than 2.5 billion messages and images each day.
The news of the drone builds upon Snap’s launch of their spectacles. The drone provides an understanding of what kind of products Snap would like to develop in the future, which in turn will either boost the company’s growth or stagnate it. The growth of the company has been the talk of the town, as the company has decided to go public and investors are keeping a keen eyes on their offerings.
It is left to be seen if and when the drone will be released for public use and what would its impact be.
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by techtalks @TechTalks May 16, 2017 5:39 AM UTC