Xiaomi MI 4 Review: “The Chinese Apple”
First and foremost let’s get the name correct, since you will be reading a review of it: Though spelled as Xiaomi it is pronounced as “SHAW MI”!! The name still does not ring a bell right! Cannot blame you as this “made in China” phone is sold in China and few South Asian countries. Though this brand is not familiar with most users, the company sells more smart phones than Apple. Yes, it is also an imitation of the brand and has achieved stunning success!!
Also it is noteworthy that the company – established in 2010 has already achieved a market cap of $45 billion.It has managed to not only compete but also beat the biggest brand names in the mobile world.
Although it is a plagiarized version of the iPhone 5, Mi4 has gained popularity primarily due to the flash sales of its budget smartphones. The fact is that MI handsets are a thoughtful mix of hardware and software that is able to attract buyers because of their affordable price tags is a big plus for the firm. For those who are not aware of the brand, Xiaomi entered the Indian market through online shopping site Flipkart, selling phone through flash sales. This strategy helped them cut down on marketing and distribution costs, allowing Xiaomi to sell feature-rich phones at low prices. It is available online for Rs. 19,999. It has plenty of features that make it stand out and you have the best buy.
Xiaomi MI 4 can be easily be mistaken for an iPhone but take our word, it is a beautifully designed 5-inch device that is packed with powerful features. It is light and can easily fit in one’s pocket. It is a cool and stylish handset that will appeal to trendy and tech savvy mobile users in India.
In the box you will find MI 4 user guide, USB cable and EU adapter. On switching on the MI 4 you will find a 5 –inch HD display. Since the screen is quite responsive, it is easy to operate. It has MIUI 6 (it is pronounced “me-you-eye”) which is redesigned in a very simple way which does away with unwanted distractions. Keeping in mind the latest trend of taking pictures and selfies, the phone is loaded with 13-megapixel rear camera and an impressive wide-angle front-facing camera of 8 megapixels. It can be activated quickly, focus and capture your priceless moments before they pass. It has an advanced close-loop focus system, which can autofocus in just 0.3 seconds. To accentuate your selfies you have a “Beauty app” which offers 36 smart filters that can be used to edit your picture. For a person who loves taking photographs, this is a great device to have.
In our assessment, the MI 4 is highly recommended for the young age bracket and tech-savvy office goers, who are always on the lookout for better and savvier smartphones. It will attract users with its good looks, sensible mix of hardware, software and premium build quality.
by techtalks @TechTalks February 18, 2015 10:51 AM UTC